22-07-2014, 03:55 PM
This is a funny one. To be the best of my knowledge, all the people I know in the pro-audio world think of "Nagra" as the brand. Same for the high-end hi-fi they make. Let's take a quote from a brochure:
The first use of "Nagra" certainly defines "Nagra" as the brand to me. But most subsequent uses could be interpreted in either direction. Hmm...
Looking at the FAQ page (http://www.nagraaudio.com/highend/index.php), they certainly do lean more towards "Nagra" as a brand. Questions like "How does Nagra select 845 tubes?", and "Does Nagra recommend a specific loudspeaker brand?" certainly suggest that is the case.
In other words, I'd suggest that it's probably best to stick with your plan to use Nagra as the brand because many people might not have heard of "Kudelski". I'm not sure that I had, if I'm honest, yet I see Nagra gear nearly every day. Shows how attentive I am
Just a thought
Edit: just checked and found that the link to the FAQ doesn't work because of the way they've coded their site. Go to http://www.nagraaudio.com/ and select "High end" on the left, then "FAQ". Also, the company history is summarised on there - I found it by going to "Pro" (rather than "High end"), then "Information". Very interesting.
Quote:For more than half a century, Nagra has designed and built electronics that are un-paralleled elsewhere. An innovative engineering approach, strict development procedures, manufacturing quality and traditional Swiss finishing: Each Nagra unit represents a new step in audio history.
The Nagra MSA amplifier reflects the Nagra spirit down to the finest detail. Firstly, its aspect: Its compact form finished in beautifully brushed aluminium, the layout of the front panel controls and the modulometer are all typical characteristics of the brand. An indication of a design that is not driven by fashion but by traditions of excellence. A design resulting of the Nagra engineers’ desire to make a concise, ergonomic and timeless piece of electronic, giving to the user as much pleasure years on as the first day.
The first use of "Nagra" certainly defines "Nagra" as the brand to me. But most subsequent uses could be interpreted in either direction. Hmm...
Looking at the FAQ page (http://www.nagraaudio.com/highend/index.php), they certainly do lean more towards "Nagra" as a brand. Questions like "How does Nagra select 845 tubes?", and "Does Nagra recommend a specific loudspeaker brand?" certainly suggest that is the case.
In other words, I'd suggest that it's probably best to stick with your plan to use Nagra as the brand because many people might not have heard of "Kudelski". I'm not sure that I had, if I'm honest, yet I see Nagra gear nearly every day. Shows how attentive I am
Just a thought
Edit: just checked and found that the link to the FAQ doesn't work because of the way they've coded their site. Go to http://www.nagraaudio.com/ and select "High end" on the left, then "FAQ". Also, the company history is summarised on there - I found it by going to "Pro" (rather than "High end"), then "Information". Very interesting.
